Pricing

Here's exactly what it costs.

The price comes in two parts: a fixed fee to run the campaign, and a small fee for each verified entry. Add extra services if you need them.

How it's priced

The cost comes in two parts.

Fixed campaign fee

Covers the build, hosting, infrastructure and compliance. Priced by prize pool.

TierPrize poolFee
SprintUp to $10,000$9,500
Series$10,001 – $75,000$18,500
Flagship$75,001+$32,000
Per entry

A small fee to take each entry, by receipt scan or code. You only pay for entries that come in.

EntriesReceipt scanCode / API
First 25,000$0.55$0.12
25,001 – 100,000$0.42$0.10
100,001+$0.28$0.08

The fixed fee includes the entrant dashboard, admin console, the SafeDraw certified draw, a standard T&Cs template, launch support and full data export.

Optional services

Add what you need. Skip what you don't.

Fraud detection
AI receipt verification on each entry: duplicate hashing, velocity caps, device fingerprinting and forgery detection, with human review before any draw.
$1per scan
Permit package
All required applications (NSW, ACT, SA, NT), Queensland RNG check, permit numbers in your T&Cs and condition management.
$2,900+ govt fees at cost
Prize sourcing & fulfilment
We source, hold and deliver the prizes, and handle all winner logistics.
8%of prize value
Winner management
Verification, unclaimed-prize redraws, publication requirements and winner comms.
$1,800
Campaign creative
Key visual adaptation, POS-ready assets and retailer-specific versions.
from $4,500
Data handover pack
Cleaned, deduped, consent-flagged records delivered to your CDP or ESP with APP-compliant documentation.
$2,400
Sota Annual

Running three or more a year? Go annual.

One agreement covers your whole calendar, so your audience carries between promotions instead of starting cold each time.

From $48,000 /yr · three campaigns included
Talk to us about Annual
  • About 15% off the fixed fees
  • The dashboard stays on between promotions
  • Campaign two launches to campaign one's audience
  • Priority slots for peak trading windows

Need it enterprise grade — fully managed, integrated into your stack and run for you? That's SOTA Platforms →

FAQ

Pricing questions, answered.

What does the fixed fee actually cover?
The build and setup of your promotion, hosting and infrastructure for the campaign window, the SafeDraw certified draw, a standard T&Cs template, launch support and a full export of your data at the end.
Does the per-entry fee include fraud detection?
No. The per-entry fee covers taking and recording the entry. Fraud detection (duplicate, velocity and forgery screening with human review) is an optional add-on at $1 per scan.
Who pays the government permit fees?
You do, at cost. The optional permit package covers the applications and management; the statutory fees themselves are passed through with no markup.
Can I start with one campaign and move to annual?
Yes. Most brands run a first campaign, see the numbers, and move to Annual when they're committed to three or more a year.
Are these prices final?
They're indicative FY26 ex-GST and confirmed at scoping, once we know your prize pool, entry volume and any optional services.
Ready when you are

Start small and scale when it works.

Run one campaign, see the numbers, and grow from there.

Start a promotion